AnnaRita N is a female label, result of the passion and constancy of Anna Rita Noviello – a fashion designer and business-woman. With a look always focused on the future, her work is all about the search of the new while preserving the past. Since the very beginning, the collections of AnnaRitaN are tailored and distributed by Borg S.p.A, a society founded and producing as a sign of Italia’s finest sartorial traditions. Anna Rita, the style model and soul of the brand nurtures a desire to appreciate and highlight the beauty of every woman by creating refined clothes with well-finished details that are often handmade. Gathering inspirations from the world of art and cinema, from cultures very close and far away, collection after collection AnnaRita N creates clothing for the strong, sophisticated and seductive woman. She is perfectly represented in the campaigns of the talented photographers Paolo Zambaldi, Robert Jaso, Michelangelo di Battista e Karina Taira. The AnnaRita N woman is a versatile woman, modern but always with class, a woman who tries to escape the banality in order to express herself with unique and high quality clothing. All of this is possible thanks to the constant investments in human resources that allowed building a competent and enthusiastic staff which stands out with a creative verve that accompanies every stage of the manufacturing – from the creation to the production.

Annarita Noviello

Soul and designer of the brand

She is creative, determined and fervid dreamer. According to her, the fashion is a complex craft which she learned and strengthened by years of commitment and passion for her job as well as intuition, entertainment and dream.


Space as expression of style

Situated in a strategic zone near the gates of Bologna city, our headquarters are an open and elegant ambient with simple but refined lines. It’s a modern atmosphere that reflects the creative visions of the brand.


The opening of the Via Sant’Andrea Showroom follows the commercial development strategy of the group, which aims to implement and expand the international distribution both qualitatively for the turnover.

The showroo is at the fifth floor in Via Sant’Andrea 21, Milan.


Through International markets

With a constant growth throughout the years, the brand distributes in the prestigious department stores in Italy as well as abroad. AnnaRitaN’s clothing is destined for those who appreciate the taste and quality that only the Made in Italy products can offer.